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Many entrepreneurs focus a lot of their time and effort on the products or services they provide.

They focus on seeing those ideas materialize into actual offerings. They focus on building teams of people who can help them get the business off the ground. They focus on marketing the offerings so they can gain customers.

But many forget to initially focus on customer service. Today, a customer experience is essential for any successful startup.

Customers who feel they are treated well will come back for more and even refer you to new customers. Those who don’t have a great experience…

Brian Colpak

Brian Colpak is a tech entrepreneur and the founder of Continental Global.

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